Navigate Your Path to Sales Success with FredCo

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How to Recruit Reps Who Can Actually Sell

How to Recruit Reps Who Can Actually Sell

Most hiring managers fall for energy. Top leaders test for pressure. 🔥 Hook: Hiring in sales is a trap.Someone interviews well — energetic, confident, smooth — and you think: “they’ve got it.” Wrong.They’ve got a performance. Not a closing engine. If you want to grow...

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The Role of Data in Building a Killer Sales Team

The Role of Data in Building a Killer Sales Team

Amateurs trust their gut. Closers track the truth. 🔥 Hook: Sales used to be about instinct.Today, it’s about insight. Top-performing teams don’t just work harder.They work smarter — because they know what to track, when to act, and how to coach. Data isn’t a report....

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Comp Plans That Drive the Right Behavior

Comp Plans That Drive the Right Behavior

Stop rewarding the wrong things. Pay for performance that moves the needle. 🔥 Hook: Your sales comp plan is either fueling your growth —or quietly destroying it. If you reward activity over outcomes, guess what?You’ll get activity. Not results. Top sales teams design...

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