Navigate Your Path to Sales Success with FredCo

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Call recording: how to coach without killing morale

Call recording: how to coach without killing morale

Sales teams screw this up all the time.They install call recording software and think reps will magically improve. Spoiler: they don’t.Instead, reps go silent, defensive — or fake it for the tape. Here’s how real sales leaders use call recordings to coach without...

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The sales tech stack you actually need in 2025

The sales tech stack you actually need in 2025

Let’s cut the noise.Sales tech is exploding with shiny tools — but most reps are drowning in features they’ll never use. Here’s the truth:You don’t need more tech.You need the right system. Let’s build your 2025 sales stack like a scalable machine — fast, lean, and...

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Prospecting with Personality: How to Stand Out

Prospecting with Personality: How to Stand Out

Most reps in 2025? 🤖 Forgettable. And that’s exactly why they lose. They drop into inboxes with the same tired crap: “Hope you're well.” “Just checking in.” “We help companies like yours...” No edge. No identity. No chance. If you want to close more, you need to stand...

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