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Coaching

Call recording: how to coach without killing morale

Call recording: how to coach without killing morale

Sales teams screw this up all the time.They install call recording software and think reps will magically improve. Spoiler: they don’t.Instead, reps go silent, defensive — or fake it for the tape. Here’s how real sales leaders use call recordings to coach without...

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Building a Culture of Closing (Not Just Activity)

Building a Culture of Closing (Not Just Activity)

Because filling out your CRM isn't a win. Closing the deal is. 🔥 Hook: Sales teams love to track activity: 50 calls 20 demos 15 proposals But let’s get real:Activity is only impressive if it leads to revenue.Otherwise, it’s just noise. Top sales cultures don’t...

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Deal Review Rituals That Actually Drive Results

Deal Review Rituals That Actually Drive Results

If your deal reviews feel like therapy sessions, you're doing it wrong. 🔥 Hook: You don’t need another “Let’s talk about how that deal felt” meeting.You need weapons-grade clarity. Great sales teams treat deal reviews like game film.You pause. You dissect. You fix....

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Onboarding New Reps Without Losing Momentum

Onboarding New Reps Without Losing Momentum

  🔥 Hook: New hires shouldn’t feel like a burden.They should feel like ammunition. If onboarding slows your team down, your system is broken.At FredCo, we don’t “ease people in.”We build closers — fast. 🧐 Most Onboarding Sucks Because It’s Passive Let’s be...

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How to Get Better at Sales FASTER with 1-on-1 Coaching

How to Get Better at Sales FASTER with 1-on-1 Coaching

  "You can’t watch yourself sell." That’s what Jack told Alicia in their very first 1-on-1 coaching session. And it changed everything. Alicia used to talk fast. Over-explain. Fill every silence with noise. She had raw energy, but no rhythm. She closed deals —...

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