The first line of your message is make or break.
Whether it’s a cold email, LinkedIn DM, or phone intro
—if your opener sucks, nothing else matters. ❌
Most reps lead with generic fluff:
“Hope you’re doing well.”
“I wanted to introduce myself…”
“We help companies like yours…”
Delete. Ignore. Hang up. 🗑️
Alicia’s Rule: It’s Not About You 🙅♀️
Top reps like Alicia never make the first line about themselves.
It’s always about the buyer’s world, buyer’s pain, or buyer’s moment. 🎯
“Saw your team just launched that new feature—how’s the response so far?”
“Congrats on the Series A. What’s been the biggest change internally?”
“Noticed you’re hiring SDRs. Curious—what’s triggered the growth?”
The best openers create a reason to engage. A signal that you’re not just blasting. 📡
The 3 Elements of a Killer Opener 🧠💬
1. Relevance 🔎
Mention something current, personal, or timely about them.
Make it obvious you did 30 seconds of research.
2. Curiosity 🤔
Ask a smart, open-ended question that invites a reply—not a pitch.
Example: “How are you handling X?” or “What’s been your approach to Y?”
3. No Agenda (Yet) 🕊️
Don’t sell. Don’t push.
Make it conversational. Make it human.
That’s how Alicia opens the door without triggering resistance.
Templates Alicia Approves (And Actually Uses) ✅📬
🔹 LinkedIn Message
“Noticed your team’s hiring 3 new reps. Curious what the ramp-up process looks like on your end?”
🔹 Email
“Hey [First Name], saw your post on [Topic]. Made me think—how are you tackling [pain] internally?”
🔹 Phone
“Hi [Name], I’m reaching out because I noticed your company’s just expanded into [market]. What led to that move?”
Why This Works 🔐
Buyers get approached all day.
Most reps try to get attention. Alicia aims to give attention first. 💡
And that shift makes all the difference.
👉 Want Alicia’s favorite 10 openers for cold email and LinkedIn?
Join the FredCo Sales Hacks Weekly Drop. 💥
