Cold calling isn’t dead. It’s just optional now.
If the thought of another list of 100 random numbers drains your soul, good news:
You can build a high-volume pipeline without ever picking up the phone.
Here’s how our top performers do it.
1. Jack: Content That Pulls
Jack posts 3 times per week.
Nothing fancy. Just:
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One insight
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One client win
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One CTA
Sometimes a short story. Sometimes a bold claim.
But always something that triggers a DM.
“Half my leads start with: ‘Hey, saw your post…’
That’s when I know it’s working.”
Jack doesn’t chase. He creates curiosity.
2. Alicia: The Referral Spiderweb
Alicia goes deep, not wide.
After every closed deal, she maps:
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Who this client knows
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Who’s in their inner circle
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Who’s likely facing the same problem
Then she drops:
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A voice note
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A short success story
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A soft ask
“I don’t say: ‘Do you know someone?’
I say: ‘Who in your world would benefit from this?’”
3. Monica: Automation That Works
Monica doesn’t call.
She funnels.
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A landing page with a free tool or checklist
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A lead magnet download
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An automated email sequence with value
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A booking link that triggers when they’re warm
“I don’t touch a lead until they book themselves.”
That’s the power of smart systems.
Final Hit
You don’t need to smile and dial.
You need a magnet.
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Be visible (like Jack)
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Be referable (like Alicia)
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Be systemized (like Monica)
Let your prospects come to you.
And let your pipeline explode.
