Navigate Your Path to Sales Success with FredCo

Using Video to break through the noise

Let’s face it — your prospects are drowning in emails.
And your generic follow-up is sinking with the rest.

Want to get noticed?
Send a video.

Alicia says it best:

“If they can’t feel your energy, they won’t trust your offer.”

Here’s how closers are using short videos to stand out, connect, and convert.


📹 Step 1: Send a 60-second intro

First impressions matter — and nothing hits harder than a direct video.

👉 What to say:

  • Greet them by name

  • Call out something personal (their role, project, LinkedIn post)

  • State the value of the convo

  • Close with a casual next step

🌟 Example:

“Hey John — saw you’re scaling the sales team. Quick idea to boost your close rate without adding pressure. Want me to send over a 2-minute breakdown?”

Short. Confident. Human.


🌟 Step 2: Use video to recap and realign

Post-call or post-proposal?
Send a recap. Reinforce value. Lock the next move.

👉 Format:

  • Thank them

  • Reconfirm key takeaways

  • Anchor the timeline

  • Add a personal boost

🎥 “Hey Alicia — awesome convo today. You said Q3 rollout is the priority. I’ll prep a plan this week. And Bruno deserves a bonus for barking at the perfect moment.”

It’s personal. It’s memorable. It gets replies.


♻️ Step 3: Automate, but don’t lose your face

Monica steps in here.

Use tools like:

  • Loom – quick, shareable, with call-to-action buttons

  • Bonjoro – personalized videos triggered from your CRM

  • Vidyard – polished, trackable, embed-friendly

  • GoHighLevel – workflows that include pre-recorded video drops

💡 Tip:
Record 2–3 evergreen clips with high trust energy, and insert them manually into the right flows. Feels personal. Saves time.


❌ What NOT to do

  • Wear a headset and speak like a webinar robot

  • Read a script with dead eyes

  • Record in poor lighting or with background chaos

  • Use video if you’re not ready to be human on camera

No vibe = no trust = no reply.


💡 Alicia’s final word

“If they don’t feel your face, they won’t follow your funnel.”

Video puts you in the room.
It shows tone, energy, and real intent.

And in a world of noise, that’s how you break through.


📬 Want sales techniques that actually connect?

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